U.S. Senator Lisa Murkowski lost the Republican primary in Alaska for her seat and is now mounting a write-in campaign. NEA Alaska, which endorsed her in the primary, is sticking with her in the general election. And she’ll need every teacher, because one of the pitfalls of a write-in campaign is that it requires voters to write your name.

In an ad designed to help voters with this task, the final image directed voters to “Visit LisaMurkwski.com.”

No wonder she says, “Let’s Make History!” Maybe it’s her stronger subject.